40 years of Hospitality expertise, shared.

Why independent restaurant operators outsource to Profit Plate
Run a tighter, more profitable restaurant without the cost of a full-time Operations Director.
Meet your partner
I’m André. Over the last 40 years, I’ve lived every single side of the high-street and independent hospitality industry. I’ve run busy restaurants, managed corporate-level finances, and systemised independent operations for long-term growth. Independent operators don't need a theoretical consultant writing a 50-page report they don't have time to read. You need real-world answers, optimized gross profits, and rigid operational structures from someone who has actually stood in your shoes.
Advice fixes a problem for a day; systems fix it for good.
That’s the difference between a good restaurant consultant and a great one. Having worked with hundreds of restaurateurs, I know that real, lasting growth requires scalable systems, not just a checklist of fixes. Lasting success doesn't come from temporary advice - it comes from sustainable infrastructure.
Stop guessing your plate margins and drowning in supplier inflation. Get corporate-level commercial oversight - from precision menu engineering and supplier price negotiations to bespoke SOP manuals and strict P&L budgeting - all on a predictable, fraction-of-the-cost retainer.
Running a great venue is about hospitality, but staying open is about margins. Most independent owners are stretched too thin to manage the commercial engine of their business. Do any of these look familiar?
The power of a corporate Head Office. Scaled for an independent budget.
Why hire a full-time Operations Manager, deal with pension contributions, payroll tax, and recruitment headaches, when you can retain 40 years of high-street and independent hospitality expertise for a fraction of the cost?
With a Profit Plate subscription, I instantly plug the financial leaks in your kitchen, protect your P&L, build a culture of guest service excellence, and become your dedicated operational partner. No long-term employment contracts. Just pure operational ROI.
If your budget can’t stretch to 1-on-1 consultancy, you can still access my expertise. I’ve packed my 40+ years of hospitality experience into a series of practical, easy-to-use books. Each one distills decades of industry lessons into high-impact checkpoints designed to instantly transform your operations - offering an affordable way to elevate your business without breaking the bank.
What you can expect...
Focus & Timeliness
I put 100% effort in every task I perform for my clients, and always strive to deliver additional value above & over the brief, whenever possible.
Experience
With 40 years experience working with independent restaurant operators and some of the biggest brands in the high street, you are in safe hands.
Subscription Levels
Choose between 3 different subscription tiers tailor-made to suit your specific level of support, operational requirements, & budget.
